E-commerce isn't a traffic problem -- it's a conversion and retention problem. The brands that win aren't spending the most on ads. They're the ones that turned their checkout, email, and post-purchase experience into a revenue machine.
Get Your Free Market ReportEvery e-commerce model has different unit economics, customer psychology, and growth levers. We build sector-specific growth infrastructure -- not generic e-commerce marketing.
Direct-to-consumer brands. Customer acquisition, retention, and lifetime value optimization across paid and owned channels.
Amazon PPC, marketplace optimization, multi-channel selling. Platform-specific strategies for maximum visibility.
Subscription boxes, membership programs, recurring revenue models. Retention-first acquisition strategies.
Live market data from public sources. Updated weekly. Use this to evaluate your positioning, identify opportunities, and make smarter growth decisions.
Email and SMS deliver the cheapest acquisition cost -- but most brands under-invest here. The top 10% of DTC brands generate 35% of revenue from email alone.
Food & beverage leads in LTV thanks to high repeat purchase rates. Health & beauty subscriptions are close behind -- both categories reward retention-first strategies.
"Every time we work with a DTC brand doing $50K-$150K/month, the same patterns show up..."
These benchmarks are compiled from public data and updated weekly. Use them to evaluate your marketing performance against the industry.
| Metric | Bottom 25% | Median | Top 25% | Yours |
|---|---|---|---|---|
| Monthly Revenue | $30K | $120K | $500K+ | -- |
| Blended ROAS | 1.8x | 3.2x | 6.5x | -- |
| Customer Acquisition Cost | $65 | $28 | $12 | -- |
| Average Order Value | $38 | $72 | $145 | -- |
| Repeat Purchase Rate | 12% | 28% | 52% | -- |
| Cart Abandonment Rate | 78% | 69% | 55% | -- |
| Email Revenue % | 5% | 18% | 38% | -- |
| Website Conversion Rate | 1.2% | 2.5% | 4.8% | -- |
Want to see exactly where you stand? Get a detailed, personalized scorecard for your brand.
Get Your Free ScorecardHow to read this: If your cart abandonment rate is above 69% or your email revenue is below 5%, you likely have a conversion and retention problem -- not a traffic problem. This is the #1 pattern we see in e-commerce audits.
Book a 30-min E-Commerce Strategy Session (free). We'll review your current marketing infrastructure and identify the biggest gaps.
We pull your market data -- your category, your competitors, your opportunity gaps. Custom intelligence, not generic advice.
You get a custom Market Report -- yours to keep whether we work together or not. No strings attached.